Planning Your Campaign
We tackle each campaign using our applied methodology of identifying the key aims, analysing the target audience using the statistical data, developing clear messages and themes within the narrative of the campaign, and creating a plan of engagement to recruit ambassadors for your cause.
We are driven by procedure and evidence-based thinking. We listen to the data and we refine our campaigns throughout.
- Launch event: Complements your narrative and sets the tone for the campaign to follow.
- Press: A dedicated press officer to deal with enquiries, create opportunities, write press releases, organise networking opportunities, position articles and interviews, work with journalists on scene setting pieces ahead of key announcements, and advise on negative press and crisis management.